"Using Segments prebuilt segments, customer lifecycle grid, and product journeys has enhanced go-to-market strategies for our clients and helped KlewdUp deliver comprehensive revenue insights to all our Shopify clients."
KlewdUp is a digital marketing consultancy based in Sydney, Australia with clients across the globe. KlewdUp was founded 4 years ago by industry veteran, Rattan Muttoo, whose career has spanned 15 years of working across leadership roles in technology SaaS companies and digital marketing agencies. KlewdUp works with leading eCom retailers across fashion, apparel, sports, health & beauty and furnishings.
Working with enterprise eCommerce clients eager for deeper insights and analysis from their Shopify data, the KlewdUp team trialled a number of data analytics apps and settled on Segments by Tresl after an exhaustive vendor selection process.
According to Consulting Director, Rattan Muttoo, Segments demonstrated an ability to easily extract and transform Shopify data into meaningful actionable insights that have delivered double digit revenue growth for our clients across Facebook Ads, email marketing and we’re now excited to see how we can further scale Google Ads by syncing Segments data directly into the app.
For the KlewdUp team a few things helped set the Segments app apart,
Lastly, the ability to sync segments directly to Klaviyo, Facebook and Google Ads has helped our performance marketing teams develop a seamless cross channel media plan for our clients.