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JANUARY 4, 2022
Analytics

6 Ways to use Cohort Analysis to Grow Your Ecommerce Brand

If you’re struggling to improve your marketing campaigns and acquire the right customers, then read about cohort analysis, why it’s important and how to use it to grow your online store.

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Segments
Shopify
Analytics
Ecommerce
JULY 30, 2021
Analytics

How to calculate and increase Customer Lifetime Value (CLV)

Learn how to work out and increase Customer Lifetime Value (CLV) for your online store, with examples and case studies.

JULY 21, 2021
Segments

Feature Announcement: Product Relations

Supercharge your cross sell email marketing and digital advertising tactics with our new product relations feature. Available on all our Growth+ plans

JULY 14, 2021
Segments

👉 Beyond thrilled to be a Shopify Staff Picked app (again!) 👈

For the second time in 2 years, Segments has been picked as a Shopify staff pick #grateful #shopify

JULY 7, 2021
Ecommerce

Exploring customer retention with loyalty programs

Explore loyalty programs as a tactic to grow your stores customer lifetime value and deliver long term growth

JUNE 30, 2021
Segments

Customer Segmentation: 30+ prebuilt segments that help you convert

Sync our 30+ pre built segments to increase revenue and engagement on your Shopify store

JUNE 25, 2021
Ecommerce

What is A Good Shopify Score?

As a Shopify merchant, there are two words you’ll often hear that can make or break your entire store, “site speed.”

JUNE 24, 2021
Segments

Customer Segmentation: Segmenting customers based on engagement

Segmenting your customers based on engagement. What are the key metrics to base segments on?

JUNE 17, 2021
Marketing

Customer Segmentation: An introduction and the importance of segmenting your customers

Customer segments - your secret marketing tactic to increase revenue and always send the right marketing message to the right customer.

JUNE 15, 2021
Segments

Feature Announcement: Facebook audiences sync

Directly sync your favorite Segments audiences to supercharge your Facebook marketing

JUNE 11, 2021
Marketing

3 customer retention strategies to build to increase your store’s long term revenue

Leverage our 3 customer retention strategies to grow your store revenue and keep your customers coming back to repurchase your products.

JUNE 3, 2021
Segments

Feature Announcement: Product Journey Report Update

Increase repeat sales by analyzing what new customers bought next

MAY 25, 2021
Marketing

Increase customer retention via email marketing with these 5 easy-to-follow tips

Email marketing and customer retention go hand in hand and with our 5 easy to implement tips your store revenue is sure to accelerate.

MAY 20, 2021
Ecommerce

3 ways to increase your store's Average Order Value

Check out how industry leading ecommerce stores are consistently increasing their Average Order Value.

MAY 12, 2021
Segments

Celebrating 2 years on Shopify with Segments 2.0

With the launch of Segments 2.0, we are excited to take your Shopify customer segmentation and ecommerce marketing to the next level. Read on to find out what’s new in Segments 2.0!

MAY 10, 2021
Marketing

Using Segments to supercharge your email marketing campaigns

Supercharge your email marketing with data driven analytics from Segments. Here’s 3 easy and actionable ways to boost revenue.

MAY 10, 2021
Segments

Get the Boss Onboard. Make selling Segments Easier.

Love Segments? Need to convince the boss? Here’s a few tips to get the boss over the line.

APRIL 19, 2021
Shopify

How to Use Shopify Analytics to Grow Your Online Store

Learn how to use Shopify Analytics to make more money from your Shopify store. Analyze your sales, products, customers & marketing with Shopify Reports.

APRIL 3, 2021
Segments

The Five Most Valuable Segments for your Ecommerce Store

Marketers who use segmented campaigns see up to a 760% increase in revenue!

MARCH 28, 2021
Analytics

Crossing Your Data Science Chasm

An analytics roadmap for growth.

DECEMBER 30, 2020
Segments

Segments: 1 Year

A recap of our 1 year anniversary on the Shopify App Store and some of our key learnings

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July 17
Segments

Feature announcement: Reports

Create reports using Segments 3.0 and share top insights with your team

JULY 1, 2022
Segments

New integration: Shopify customer tags

Sync your favorite segments as customer tags back to Shopify and integrate Segments with every other app in the ecosystem that can access tags

APRIL 11, 2022
Segments

Increase retention and sales by targeting the right products and replenishment cycles

How to setup your email replenishment strategy through Segments

January 11, 2022
Segments

Integrating Postscript and Segments

Learn how to connect your Postscript SMS app with Segments. Advanced customer segmentation across your SMS program made easy with Tresl Segments.

December 23, 2021
Segments

Segments year 2 review

At Segments, our vision is to help our customers thrive with data by making it human. We made significant strides this year, from growing our team to developing new features & integrations to becoming a certified analytics partner of Shopify.

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APRIL 19, 2021
Shopify

How to Use Shopify Analytics to Grow Your Online Store

Learn how to use Shopify Analytics to make more money from your Shopify store. Analyze your sales, products, customers & marketing with Shopify Reports.

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MAY 9, 2022
Analytics

Behavioral segmentation examples to guide your strategy

See what behavioral segmentation looks like in action, and find out how you can leverage behavioral data for your ecom business.

JANUARY 4, 2022
Analytics

6 Ways to use Cohort Analysis to Grow Your Ecommerce Brand

If you’re struggling to improve your marketing campaigns and acquire the right customers, then read about cohort analysis, why it’s important and how to use it to grow your online store.

DECEMBER 21, 2021
Analytics

RFM Analysis for Customer Segmentation: Ecommerce Guide

Find your most profitable customers with Recency, Frequency, and Monetary Value (RFM) analysis. We identify the best segments to target and show you how with examples and case studies.

December 16, 2021
Analytics

Black Friday / Cyber Monday (BFCM 2021) data analysis & recap

Our data scientists unpack sales uplifts, best performing payment types, and whether discounts really drove sales

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FEBRUARY 25, 2022
Ecommerce

Gross Profit Margin | Tresl

Knowing your gross profit can help make your business more efficient. Learn how to calculate it here.

AUGUST 12, 2021
Ecommerce

What is customer churn? 3 effective strategies to reduce it

Learn how to reduce your customer churn rate with these strategies, examples and case studies for your online store.

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